Info

The Razors Edge with Barbara Giamanco|Sales|Social Selling|Marketing|Customer Experience|Technology|Business

Conversations about doing business in a digitally disrupted world. Each episode features a global executive or thought leader discussing current and future topics and trends in Sales, Social Selling, Account Based Selling and Marketing, Influencer Marketing, Leadership, Technology and more. If you want to learn from the best minds in B2B sales, marketing, service, and technology, The Razor's Edge podcast is for you.
RSS Feed
The Razors Edge with Barbara Giamanco|Sales|Social Selling|Marketing|Customer Experience|Technology|Business
2018
July
April
February
January


2017
December
October
September
August
July
June
May
April
March
February
January


2016
December
November
October
September
August
July
January


2015
December
November
July
June
March
February


All Episodes
Archives
Now displaying: Page 1
Jun 24, 2015
Sales and marketing have had a love/hate relationship for years, but the truth is that a focus on revenue is a joint goal. With sales and marketing working together, all aspects of the sales funnel are impacted in a positive way.
 
In my Razor's Edge conversation with Tracy, we talked about: 
 
  • What's changed in the world of sales and marketing and how digital has disrupted it all.
  • How to start the process of aligning both camps.
  • Who is ultimately responsible for ensuring alignment happens. 
 
After listening to the podcast, check at a recent blog post from Tracy that followed up a webinar InsideView hosted on June 3rd with Forrester Research vice president and principal analyst, Laura Ramos.  
 
You'll also learn about how InsideView can help sellers and marketers leverage social listening and insights to drive the bottom line. 

 

Follow Tracy on Twitter.

0 Comments
Adding comments is not available at this time.